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Research and Rhetoric As Craft: Home

Your guide to a great research project from topic selection to presentation

This guide will help you break down the process of writing and presenting an original research project.  You will draw on both secondary sources (books, articles and websites) and primary sources (archival accounts, interviews, images, social media postings) as evidence of your thesis statement (also known as a claim).  Take a position and make a persuasive case to support your claim.  Evaluating sources for authenticity, authority and bias is a critical component of your research.  Citing your sources is also vital so that readers can evaluate the strength of your evidence.   You will draft your argument and determine the mode of presentation.

Research is a process of discovery, and sharing what you've learned is both art and science.  It's important to plan, be flexible and most of all, be creative!  Databases are often a foundational part of a research project but consider also the experts you might contact, artifacts you could examine (digitally or in person) and the still or streaming images that can contribute to your understanding.  When considering how to present your findings, consider your audience, your strengths and your material.   

Make a Claim!

Collecting Supporting Materials

Evaluating Sources

Synthesizing information

Citing Sources

Why We Cite

The Purposes of Citation

Quality academic writing is built upon the work of others, to which we add our own unique analysis and contributions. Citations serve three major roles in scholarly work:

  • They allow you to show how your argument is built upon the ideas of others.
  • They allow you to indicate which ideas are taken from others, and from whom those ideas were taken; in other words, to give credit where it's due.
  • They allow the interested reader to follow your argument and confirm its logic by investigating the ideas on which the argument is built, or to further explore those ideas on their own.

In each case, it's important that you acknowledge the ways in which others' ideas contributed to your own. To fail to distinguish our original ideas from those of our forebears is plagiarism, "the act of appropriating the literary composition of another author, or excerpts, ideas, or passages therefrom, and passing the material off as one's own creation." (West's Encyclopedia of American Law).

What Needs to be Cited?

If you incorporate or refer to others' theories, words, ideas or concepts in a paper or project, you must document each one using a citation. The use of facts and statistics that another has compiled must also be likewise acknowledged.

You need to document:

  • Direct quotes, both entire sentences and phrases
  • Paraphrases (rephrased or summarized material)
  • Words or terminology specific to or unique to the author's research, theories, or ideas
  • Use of an author's argument or line of thinking
  • Historical, statistical, or scientific facts
  • Graphs, drawings, or other such aggregations of information or data
  • Articles or studies you refer to within your text

You do not need to document:

  • Proverbs, axioms, and sayings ("A stitch in time saves nine.")
  • Well-known quotations ("Never in the field of human conflict was so much owed by so many to so few.")
  • Common knowledge (Thomas Edison invented the phonograph; "Starry Night" was painted by Vincent Van Gogh; Oxygen has the atomic number 8)

Sometimes it can be difficult to be sure what counts as common knowledge. A good rule of thumb is to ask yourself if a knowledgeable reader would be familiar with the information in question. If he or she would have to look it up to confirm it, you should usually document it. If you're not sure, document it to play it safe.

Avoiding Plagiarism

Plagiarism is theft; it is a violation of professional ethics. There are many ways to violate copyright, including failure to acknowledge direct quotes or the paraphrasing of another person's work, and the insufficient acknowledgment of such works.

SOURCE: University of North Carolina Libraries

Paper, Podcast, Poster or other Presentation


Topic Selection and Making a Claim